Taylored Thoughts

I am sure the last time you received a call from a marketing sales representative, the terms inbound marketing, SEO, email marketing, social media, and PPC got thrown around a lot. They wanted to know where you were spending your budget and asked about your target audience or bottom line. Unbeknownst to you, they were200

Who uses Social Media? According to statistics recorded by Brandwatch, of the roughly 7.3 billion people on Earth, 3.17 billion are active on the internet, and 2.3 billion of those users are active on social media. 30% of the world’s population uses social media. 70% of the US population alone uses social media (Statistica). How200

Creating intriguing and shareable content can be challenging, but here are 10 ways to help improve your content and get more interaction from your audience. First, hats off to the BuzzSumo creator. It is a content marketing gold mine. BuzzSumo lets you search what content is performing the best for any topic. When you are200

  The size of your business has grown. Start-ups and small companies can get away with less than 10 pages on a basic html platform. When you bring more decision-makers into the picture, and grow in product or structure, you will need to provide more information about your services. It only makes sense that the200

Today in Marketing: Big Brands Use St. Patrick’s Day Themed Advertising We wanted to peruse the web to find and credit some great St. Patrick’s Day marketing tactics. These big brands used green and St. Patrick’s Day themed ideas to grab attention today. Walmart cleverly designed all of their images and icons for their products200

Today there are hundreds if not thousands of social media platforms and applications that are trying to compete with the market. We cover certain types of businesses that should be using the most popular social media platforms below. Facebook: Facebook is a unique business marketing tool because it is both discoverable and branded. It takes200

I cannot count how many times I have opened a mobile site on my iPhone only to immediately close it and go to the next option on Google due to the functionality, or load time, or organization, or lack of accessible information. I give a mobile site 15 seconds to provide me with what I am200

Super Bowl Commercial Legacies Assuming that over 112,000,000 people will be watching the big game on Sunday, advertisers are held to a certain standard for the pricey Super Bowl ad spots. The likelihood of viewership only adds to the pressure of creating a commercial which is both entertaining and memorable for its content and their200

Usability and readability, two things that are necessary in this day and age to excel in the realm of digital marketing. What are they? Usability reflects the ability your customer has to navigate the content of your website. Readability reflects the ease at which the customer does that. With the website still claiming the spot200

As a project manager, I am always looking for ways to improve efficiency and save the money-maker of all industries, TIME. In browsing productivity seminars, I was introduced to Brian Tracy. He is a motivational speaker for personal development in the business world. This guy knows his stuff! He has a metaphor for time management200

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